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How a volunteer county board took the stress out of match day

“I never experienced customer service like it, to be honest with you.”

Paul Kelly, Chairperson, Galway Camogie Board

Dylan Gavin of TicketSoft with Paul Kelly, Chairperson of Galway Camogie Board
Paid by supporters through TicketSoft
€147,772
to 30 October 2026

The problem

Galway Camogie runs on volunteers and, in Paul's words, “donated money you could say”. The people selling tickets, scanning at the gate and answering supporters' questions are giving up their own evenings and weekends to do it.

Before the move, nearly 30% of supporters bought online. The rest paid cash at the gate, all of it handled by volunteers.

And when something went wrong on a Sunday afternoon, there was nobody to ring.

Why they moved

Paul's first reason was being Irish.

The second was the product: “I find that it works better. The scanning works better and the season tickets are working better for us.”

What took the stress away

Someone answers. Paul, on the support the board got:

“all hours of day and night… it wasn't just Monday to Friday, nine to five, it was weekends, evenings.”
Paul Kelly, Chairperson, Galway Camogie Board

Tickets on phones.

“Scanning was stress free. The only people who had trouble were the ones who couldn't use their phone, and manual admit got us around that.”
Fiona Callanan · Galway Camogie Board

Problems get fixed. Paul is honest that it wasn't perfect from day one: “at the very start it wasn't working perfectly to our needs.” But “all the issues we had were addressed”.

“If the customer service wasn't there we probably would've been back using Universe by now.”
Paul Kelly, Chairperson, Galway Camogie Board

Clubs get looked after. Complimentary tickets go straight into each club's account, with no envelopes or lists at the gate.

The test

In late October an orange weather warning moved the county finals at short notice. They were played on 25 and 26 October instead.

The fixtures were moved and supporters kept buying right up to throw-in. Thanks largely to the finals, October was TicketSoft's busiest month yet, with nearly 5,000 paid tickets, almost all of them camogie.

The result

Since the move, supporters have paid €147,772 through TicketSoft, to 30 October 2026.

“The fact they're an Irish company was a big thing for us.”
Paul Kelly, Chairperson, Galway Camogie Board

For other county boards

TicketSoft is Irish-owned and built for county boards and clubs.